Chufly

Chapter 01Wines That Create Impact

Ramon Escobar and Tealye Long wanted to change the way people perceived South American wines. With a goal in mind to generate positive economic impact with each sale, Chufly Imports was founded on the good of the people. PMG began working for Chufly Imports in 2016 redesigning labels for a stronger reach in the U.S. market.

The first label PMG produced was 1750, a label paying homage to the indigenous Bolivian women who had a large hand in the foundation of these vineyards. We had the opportunity to hear stories from the winemakers about the women who raised them on the vineyards they’re running now. As Chufly continues to tell the stories of many vineyards, our work continues to impact the folks around us, and brings a new meaning to wine drinking.

HEAR IT FROM OUR PARTNER

“Partnering with PMG has allowed us to connect with the U.S. wine market. With their creativity and attention to detail, we’ve been able to express the Bolivian culture we’ve always wanted to represent. We’re thrilled to continue our partnership as we continue to grow our portfolio.”

Tealye Long
Co-Founder, Chufly Imports

Chapter 02A Taste Of Bolivia

Chapter 03Continued Impact

Chufly continues to generate recognition with their wines through publications like “The New York Times,” “The Washington Post,” collaborations with Rainforest Trust, and even a review from Master Sommelier, Ian Cauble. Since 2016 our relationship with Chufly continues to evolve as we continue to express the stories of the family farmers, the bottlers, the textile artists, and the communities that encompass these wines and vineyards.

Today, as they add more wines featuring new regions to their portfolio, in addition to creating brand identities for their new wines which pay homage to the regions and the people who create them, we also create social media content, produce high-end photography, and assist with all other design collateral.